One of the methods used in search engine marketing is the technique of buying links.
While some frown on this method completely, or not need to participate in this action are not what they do and reap the benefits.
Paid links are better guide to the week purposes (as opposed to text link advertising) – because good fee-based directories place your link within the appropriate category of which the main theme of the site is about.
Why this topic?
For a moment, let’s take a look at how a search engine spider spends its life. It tracks the Internet endlessly, looking not only discover new content, but also to find related topics, information fresh and somehow also apply all that knowledge together to produce more relevant results algorithimically.
So, as the spider search continues to find your site listed in the same category via the web (for this example we will use “software”) that makes it easier for the spider to classify place. This partly explains why you can see some sites listed in advertisements are not 100% on target.
When the search spider repeatedly found a website on the “Software” category for many directories, and the site in question is about the software is easier to calculate ranking for the search engine when delivery results of a user query.
Another factor that adds to the weight computation is the link – basically all the links that the spider of the search are links to your site, how many of them were any or all of the following:
* Relevant
* Directing the search spider to a news page
* If a site of “trust” or “Authority”
These are all good reasons to pay a fee-based directories that take the time to carefully examine the sites that are listed – take this great opportunity!