It’s All About Me.
That’s right, every product or service out there is about me, myself and I.
At least that’s what marketers want you to believe. Is the core of marketing: selling a product or service that does one of two things – Either give pleasure, in any way or ease the pain of some sort.
It’s that basic.
Once you understand the core of advertising, you can understand the mad rush that is taking place in areas such as television, and perhaps the largest emerging market – the mobile phone industry.
If you have a cell phone, you know how easy they make it for download ringtones, wallpapers, screensavers, mp3 and games on your phone. Service providers Verizon, Sprint and Cingular Nextell have made it extremely easy for you to get the content you are interested in.
Marketing is a long queue at best, and that’s how cell phone giants can literally giving away expensive phones and services, knowing that you are buying any type of content personlize the phone – and that’s where they make its millions of dollars.
As always, the adult industry is the leader in content that is downloaded to a cell phone. Like most people consider their cell phone to be “private” and personal users have more confidence in the download of such content. Currently, adult search power of 20% of all mobile searches.
So how is this related to SEO?
It is the messaging that appears in the pages that you want the user to see. Despite all he has to have the sentence that go in your landing page, or the user will most likely be out of place immediately.
Your messaging must immediately convey the fact that your offer will alleviate some pain, or provide some kind of pleasure to the user if they buy from you. You should always keep the end user in mind when marketing.
Because it’s all about me.